I found this in a second hand bookshop today. I love the cover but I was tickled by the title too.
I note from the inside sleeve that Alfred Morgan was also the author of A First Electrical Book For Boys and An Aquarium Book for Boys and Girls. So at least girls could be trusted with fish in 1956.
To be fair, the sleeve notes do at least point out that: ‘Experimenting with electricity is one of the most fascinating pastimes for any boy – or girl.’ And quite right. After all, surely everyone should be entitled to have Fun With A Spark Coil? (Chapter Six)
It all has a certain ironic kitsch charm, but sadly, almost fifty years on and matters haven’t necessarily improved.
The Let Books Be Books campaign is putting pressure on publishers to end this kind of gender stereotyping.
Speaking in a recent article in The Guardian, author Phillip Pullman said: “I’m against anything, from age-ranging to pinking and blueing, whose effect is to shut the door in the face of children who might enjoy coming in. No publisher should announce on the cover of any book the sort of readers the book would prefer. Let the readers decide for themselves.”
Remarkable Stories on the Underground
I’ve been working with creative media agency Fin, on their debut project for the Imperial War Museum: A series of short films focusing on some of the more intriguing and surprising stories surrounding the Great War.
The content spots come in 12 x 25 second episodes, being broadcast on Exterion Media’s Cross-Track Projection (XTP) screens at London Underground stations. They contain rare photos and remarkable facts about the First World War, many of which are related to the modern day life of a typical Tube commuter.
Jane Richardson, Marketing Manager at Imperial War Museums said: “The First World War was a landmark event, which changed the world for ever. A hundred years on, it is through the stories, moments and photos from that time that we can get a glimpse into what life was like for the generation who lived, fought, died and survived the war. Everyone is connected to the war, whether through their own family history, the way in which it shaped life today, or through their local communities and how they were affected.
– See more at: http://exterionmediauk.tumblr.com/post/89060128362/imperial-war-museums-takes-centenary-commemoration#sthash.rXs7vDZv.dpuf
Aardman short film: ‘Flight of the Stories’
To mark the opening of the IWM’s new First World War Galleries and the wider centenary commemorations, Aardman has created a special short film, Flight of the Stories.
(Alas, I can’t claim any involvement in this poignant piece, but I thought it was worth sharing.)
To find out more about IWM’s remarkable new First Word War galleries, visit www.iwm.org.uk/ww1